Carbon Dioxide Emissions Increasing Focus of Used Car Buyers
14/06/2013
According to the latest survey from HPI, a provider of information about vehicles in the second-hand automobile market, an increasing number of consumers are asking dealers about the carbon dioxide emissions of the cars they are thinking of buying as part of the process in purchasing used cars. This interest in carbon dioxide emissions is driven by an interest in these emissions to the cost of the vehicle, rather than by considerations for the environment, the research by HPI found.
The managing director for HPI, Daniel Burgess, said that dealers who are savvy are providing this information to their customers and thereby meeting their needs. As a result, they are able to secure an increasing number of deals.
Customers seem to have a greater awareness of carbon dioxide emissions, according to over three-quarters of the dealers who were surveyed, although the belief among about 85 per cent of them is that there will be tax benefits to be gained from cars with lower carbon dioxide transmissions. Another 49 per cent said that going green will enable drivers to also save on on-going costs. The amount of carbon dioxide transmissions was not considered to be an important factor by only 13 per cent of the dealers.
Although there seems to be an increase in consumer interest in carbon dioxide transmission data, 28 per cent of the dealers fail to obtain CO2 certificates, 21 per cent say that they sometimes do so and only 15 per cent say they regularly.
Burgess added that the decision by a customer to purchase a second-hand car now seems to be more highly impacted by carbon dioxide emissions. This is regardless of the reason, and that those dealers who do not supply this information to their customers may be missing out on multiple sales.
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