Big Awards Prove Little Cars Can Have Muscle, Too
20/06/2013
The culture of cars has always been different between the United States and the United Kingdom. But recent awards handed out at the 2013 Tow Car Awards prove that the disparity between the two countries is even greater than originally believed. The 2013 Tow Car Awards was a collaborative effort between the U.K. Camping and Caravanning Club, What Car? Magazine, and Practical Caravan magazine. All three are leaders in the good news industry for cars in the United Kingdom. American consumers will recognise the names of those vehicles that were named among the top tow cars of 2013 during the awards, but will more than likely be confused as the pairing of names like Honda Civic and Kia Rio, with the idea of towing.
The 2013 Tow Car Awards celebrated nine winners, eight of which were diesel powered vehicles. The only vehicle named among the winners of this year’s awards that runs on petrol was the 2014 Mazada 6 Sport Hatchback, another name that both American and Britains are likely to recognise. According to reports the best of show winner and crowning champion of this year’s Tow Car Awards was the Skoda Octavia TDI. This vehicle is known in the United States as the Volkswagen Jetta. The Octavia/Jetta was joined on the winners circle by its cousin car, the Volkswagen Passat Estate 2.0 TDI BlueMotion. The vehicles are all high-powered small sedan vehicles with the power to pull a trailer, a camper, or other heavy objects behind it. In most other countries, like the United States for example, consumers would never stop to think or even believe that a small car such as the Civic, could ever tow what a big truck can tow. While it is interesting to note the discrepancies in marketing that make customers believe that these smaller cars cannot do big jobs, it is important to remember that these small cars are diesel-fuelled.
According to reports only one vehicle was chosen as a recipient of the 2013 Tow Car Awards that did not baffle American consumers. The vehicle which was seemingly acceptable to those American consumers who were exposed to the list was the Land Rover Discovery. The Discovery 4 features a V-6 turbo diesel engine that can support 3.0 litres. Discovery 4 dominated the category for best tow car in the 4188+ lb. category. The editors of the magazines that collaborated on the project believed that the Discovery 4 was the very best care for towing anything you want, wherever you want.
The differences between the cultures of the United States and the United Kingdom are greatly pronounced in a country where awards are giving to tow cars because of the absence of consumer trucks and SUVs. Reports have indicated that similar contests in the United States typically yield a list of winners that includes names like Chevy Silverado, GMC, Ford F150, and Dodge Ram. It is rare for vehicles other than trucks to win such contests in the U.S.
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